Animated content works perfectly on social media where a bright colorful intro will attract customers’ eyes straight away while scrolling.
How long is a piece of string? Of course, this witty response doesn’t help anyone, but we can provide some clarity. Timescales are difficult to pinpoint exactly, but using our tried and tested animation process we are able to create a detailed brief based on the style and running length of your animation, allowing us to estimate the project’s length much more effectively. As an initial guide, we would expect a 60-second animation to take 6-8 weeks from kick-off to delivery.
At Digicomet, we work closely with your team from the start of the project through to completion, providing clear milestones throughout so that you know exactly what stage your project is at and what is coming next. To learn more, read through our process and learn more about each milestone and what to expect.
At the start of the project, the first thing we need to know to make your animation right for you is; who is your target audience? what message are you trying to convey? and where is your video going to live? Another place to start with any marketing drive or campaign, video, social media content, or otherwise, is with an end goal that invites action from the audience. What do we want them to do after watching this video? – and so by telling us what your end goal is, we can help you on your journey there every step of the way.
The results you see will depend on the call to action of your animation and what it is designed to do. However, we can say with confidence that animation is renowned for creating a spike in audience interaction, click-throughs, views, and shares on social media sites. Particularly when the animation is concise, easy to follow, and clear in its intentions.
Ask any of our previous clients – we LOVE working closely with you to bring your vision to life so it is uniquely you! We have clear steps where you have direct feedback and input at each stage but this is a collaborative process between us all. Whether you jump on a zoom call with us, visit us in the office (when restrictions allow), or meet us externally for a coffee, we’re always open to hearing your thoughts and working together to make your animation the best it can be.
Absolutely! We find that the correct piece of music really brings a piece together in the final moments, lifts the mood, and sets the tone for the audience. We have a large library of tracks in all genres and moods to fit your needs and will work together to find one that suits your animation and brand perfectly.
This is something that will depend on your project and that all-important end goal. Through discussions with our team, we can dig into the how and why of your future video and help consult on which direction would be best. Each project is unique and what might work well in 2D for one project, might be even more effective in 3D for another. We are here to help, whatever your project may be.
For most projects, equal payments are made at the start and the end of the project, but we can work with you to set up a schedule that meets your needs. We understand that this is a big investment and want to help you budget for the expense in whatever way possible.
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